Marketing Strategy | Add Scarcity to An Evergreen Offer




Words Tell, But Stories Sell

The most effective content online often contains a story somewhere in the text. Whether you are writing content for an online site, or just writing your own blog posts, sharing a story is one of the best ways to get people to buy what you are selling.

How Can Customer Relationships Be Established Online?

You have to build a relationship with your website visitors so that they get to know, like and trust you before they will consider buying from you. Here are 7 ways that customer relationships can be established online.

Optimize the Customer Journey to Sell More

One of the best strategies for customer acquisition that marketers utilize in order to increase returns is conversion rate optimization. Unfortunately, many are not doing properly. Even though a very high percentage of paid marketing campaigns are not successful, marketers continue to blindly invest in such advertising methods to increase traffic.

How Can I Do Online Marketing?

There is no doubt that having a proven strategy for online marketing is an important for businesses today. Offline marketing is great, but it’s not enough these days. Here are 5 online marketing strategies that are proven to work.

How to Position Yourself As a Thought Leader in Your Niche

There a number of effective ways to position yourself as a thought leader in your niche without spending a fortune on marketing. The first step is to know your niche inside and out.

Is It a Pain to Make Money With Affiliate Marketing?

If you are looking for ways to make money online but wondering how, this article will trigger some ideas to help you do so. There are many different legitimate ways to make money on the internet. One of them is affiliate marketing. It is maybe the easiest and the cheapest. For example, there’s no charge to create an account and get a look around. Affiliate marketing demands so little or no money to do that it attracts a large number of people looking to earn money online.

Are You Making the Most of Digital Advertising?

The new age trend implies a strong presence on the digital front for every brand. The companies who do not follow suit may need to alter their ways. Here is a little insight on how you can make the most of your digital space and derive most from digital media for your business.

Capitalizing on Mobiles As the Primary Channel for Customer Engagement

According to the industry report, smartphones have been changing the way the customers engage with a brand. Satisfying mobile experiences give demanding consumers more ways to stick to a brand. If the mobile experience is not enjoyable, the consumer tends to research and carry on with other brands for a better experience. Thus, it is important for brands to create customer friendly responsive websites that are easy to access, or they might lose them completely.

The Next Step: Content Re-Marketing in 2016

Content remarketing is an effective way to reach out to the visitors who read the content on your site, but do not move on to become leads. Internet Marketing involves a considerable amount of writing, from emails and eBooks to articles and blog posts.

5 Reasons Why Data Science Could Be the Advertising Wave of the Future

Recently, ad spending as part of total marketing outlay has increased. The reason for this is precision. With the support of new and improved data, as well as progressive tools and technologies, marketers can be more specific with their advertising. Here are the 5 reasons why Data Science could be the advertising wave of the future.

How to Pick the Right Self-Publishing Company

You may be writing because this is your passion, but you most certainly mean business. In any case, it’s going to cost a couple of dollars to acquire professional services such as eBook formatting, paperback formatting, eBook conversions, and cover design.

10 Reasons Why You’re Not Selling Through Your Website

You may have a website, but if it’s not attracting and converting visitors it’s not worth the cyber space its hosted in. This article looks at the top 10 reasons why people don’t trust your website and therefore aren’t buying.

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